Listening to Rose speak, she conjures images that seem to align with The Cosmopolitan’s, well, suggestive ads. By displaying her content around the resort, and getting connected – guests were given VIP-like … Rose is not treated as novelty by The Cosmopolitan. In early January, the hotel unveiled Rose, a flirty chatbot with a sense of humor. All rights reserved. “We wanted to create a spirited personality that reflects the mystique of The Cosmopolitan,” says Mamie Peers, the project manager who worked with Chicago-based digital marketing agency R/GA to create Rose. Text Rose. With Rose, The Cosmopolitan significantly increased guest satisfaction rates from those who use Rose versus those who don’t.Rose’s playful personality has enticed hotel guests into spending 39% more than guests who do not engage with her. ... She’s a central focal point of The Cosmopolitan experience. When I give things away, it’s usually on a whim,” she told us. Covid-19 Assumption of Risk & Liability Release, The Arbitration Agreement and Class Action Waiver, The Arbitration and Class Action Waiver Agreement, Agreement to Mandatory Arbitration and Class Action Waiver. Rose. In addition to providing restaurant and bar recommendations, Rose can also play games with you, such as Kiss Marry Diss, Would You Rather, or Two Truths and a Lie, or take you on a tour of the hotel’s art collection. Courtesy of The Cosmopolitan of Las Vegas, Credit: Brand: The Cosmopolitan of Las Vegas Lead agency: R/GA Chicago Region: North America. The Cosmopolitan says that customers spent an average of 30 percent more while on the property. Rose is your 24/7 digital concierge. In early January, the hotel unveiled Rose, a flirty chatbot with a sense of humor. Travel + Leisure is part of the Travel + Leisure Group. ROSE at 702.930.8188. When we asked for a recommendation for Las Vegas’ best gay bar, she replied with suggestions for four bars located inside the hotel, none of which are known for having a largely gay clientele. THE SETUP: The Cosmopolitan of Las Vegas created a sassy AI chatbot named Rose as a way to interact with guests throughout their hotel journey. In any event, you waive any right to participate in a class action lawsuit or class-wide arbitration such that you will only be permitted to pursue any claim on an individual basis. If you or anyone in your party makes such a claim, you will indemnify, defend, and hold us harmless, and you will be responsible for all costs and fees of that claim incurred by The Cosmopolitan of Las Vegas. I’m Rose, the Resident Mischief-Maker & Digital Concierge of The Cosmopolitan of Las Vegas. Rose is a chatbot developed by The Cosmopolitan of Las Vegas and its digital marketing agency, R/GA Chicago. I’m Rose, the Resident Mischief-Maker & Digital Concierge of The Cosmopolitan of Las Vegas. Message & data rates apply. Don’t know what to do tonight? Rose Chatbot Improvements. It’s that simple. Go off script, and Rose will have trouble following the conversation. Credit: In January 2017, The Cosmopolitan of Las Vegas introduced Rose, a sassy and smart chatbot that delivers customer service to guests via text message. Rose, the property’s SMS-based chatbot, has been upgraded to offer AI and natural language processing. Copyright © 2020 The Cosmopolitan of Las Vegas. When guests check in to the hotel, a front desk representative gives them a card that reads: “Know my secrets. (In the background, staff of The Cosmopolitan are on hand to administer anything that Rose cannot.). If your Airbnb isn’t quite as nice as you’d hope, you can start by reporting your issues to their customer support chatbot built right into their websites and mobile apps. Objectives. The solution is savvy and quick-witted; a true reflection of the resort and its guests, according to the hotel. In the hotel industry, The Cosmopolitan of Las Vegas deploys Rose –a cheeky, flirty, and always-on-call chatbot concierge. “Do I look like a sugar daddy? Never has this been more evident than in Rose, Cosmopolitan of Las Vegas' new AI concierge. If you need more of a concierge feel, Rose, the sassy chatbot of The Cosmopolitan in Vegas will give you local suggestion based on … The Cosmopolitan of Las Vegas The Cosmopolitan of Las Vegas is leading the robot concierge trend with the introduction of Rose this past January.. After meeting Hilton’s Connie robot concierge last year, meeting planners can now befriend Rose who takes robotic customer service to another level, with sassy commentary and 24/7 accessibility for guests via text message. 6 min read. Instead of following my lead, Rose was attempting to get me on her script. Who is Rose? Rose, Bruce Wilcox, chatbot, virtual assistant, chatterbot, virtual agent, chat bot, conversational agent, brand agent, virtual employee, 10513 Chatbot Conference 2019 in NYC. The Arbitration and Class Action Waiver Agreement that all disputes between you and The Cosmopolitan will be resolved by mandatory binding arbitration, except for certain types of disputes as identified or unless you expressly reject arbitration. MMA Smarties, Bronze, North America, Messaging, 2017 Topics Hotels; North America (general region) Campaign details. Need more towels delivered to your room? Enter the AI-powered hotel concierge. Rose, the Hotel Chatbot The Cosmopolitan of Las Vegas. The Cosmopolitan purposefully branded Rose - the "Resident Mischief Maker" - to engage in a flirtatious way that chimes with the hotel's slogan, "Just the right amount of wrong." 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